Google Analytics is a free service offered by Google. It displays data about visitors to a website, such as where they came from, how long they stayed and which pages they looked at. While you can learn more here, I would be remiss if I didn’t warn you about one glaring fact. If you are not using google’s version of the AdSense network, you are missing out on a lot of money making opportunities. Read on to learn more on what Google’s version of this free service can do for your business.
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As we all know, Location Services is Google’s take on mobile internet advertising. They have implemented these location-based services into their own mobile apps, to help us find what we are looking for, when we are looking for it. You can use these location services across multiple Google apps. Google even has their own in-house apps that you can use to benefit from this feature. By collecting data on where your visitors have been, how long they stayed and what they clicked on within the app, you can learn more here.
Google is trying to be more helpful by displaying more personal information about how you use their services. By collecting information about how people use their web storage services, you can learn more here. This information will allow you to better serve your customers and customize your future marketing campaigns. By collecting and understanding more about your customers’ web storage habits, you can target your advertisements more effectively. All of this is possible thanks to Google’s new cookies feature.